The website your charitable organization deserves may require a lot of work to design and build. This is especially true if your business has little experience with web designing.
The caliber of your website strongly affects how well your internet marketing and fundraising campaigns perform. Your nonprofit’s email and social media campaigns will perform badly if the website is poorly designed. If you follow the recommendations of a SEO company in Dubai, they will mention the same thing.
The following are some crucial guidelines to bear in mind while building a website for a nonprofit organization.
Use a Content Management System as Your Website’s First Step
As you prepare to launch your new website, it is worthwhile to consider an organization’s Content Management System. The process of building a website to support your cause will be easier than ever when your team decides to use a Content Management System (CMS) designed especially for nonprofits.
58% of charity organizations use WordPress.org as their website’s content management system (CMS), according to the charity Tech for Good Report (2023), while 7% of companies use Wix, 6% use Squarespace, and the remaining 5% use Drupal. This demonstrates the rising significance of a top-rated CMS for a charity organization in the hectic world we live in today.
Emphasize on Concise Language and CTAs, Eye-catching Graphics, and Vacant Space
It’s critical that the intricacy of your website doesn’t confuse visitors. Clear calls to action, attractive images, and lots of white space are characteristics of modern website design.
Pop-up calls to action (CTAs) on websites are useful for encouraging visitors to donate money and sign up for newsletters. Additionally, make effective use of white space to draw attention to your most recent news and call-to-action buttons. It takes years of expertise to know when to use fewer elements on a website.
Explore and Implement Contemporary Design Concepts
Large international and national philanthropic organizations frequently have a step-up on the competition as well. They have the resources to hire and consult with expert, a website design company. Spend a few hours investigating the online presence of other prominent organizations with aims and projects like your own to continue updating the website for your nonprofit.
A digital marketing agency in Dubai can advise you on the site’s navigation, colors utilized, and what appeals to you and what doesn’t. It might be easier to communicate your requests to the folks working on the redesign if you have a clear vision for how your new website should appear.
Ensure Anyone Can Easily Discover the “Donate” Button, Subscription and Social Media Icons
Your “Donate” button should at the very least be accessible from your website’s main navigation so that it may be found on every page. The button has to be noticeable and bright in order to be used.
Your social networking and subscription registration buttons should be prominently displayed because these two channels are also crucial to online fundraising initiatives.
Conclusion:
These four fundamental suggestions are the best technique to adopt while managing a nonprofit organization. So why keep waiting? Contact a web design company in Dubai and your website will be live and operational in no time if you follow these suggestions!