WWE has created numerous mega stars over the years, some that have come from rival brands, while others have gone through the development system. WWE is always looking for new talent to feature across its three brands, and 2020 has seen several NXT Superstars pushed on RAW and SmackDown. It seems that WWE President Vince McMahon has plans to introduce talent and new ways that WWE will boost talent.

Speaking to investors at the annual shareholders meeting, Vince McMahon and company. touched on various themes. One question McMahon was asked was whether WWE would use the current weather, when ratings are low and Brock Lesnar is nowhere near, to fuel new talent.

Vince McMahon on how WWE plans to enshrine new talent

Vince McMahon revealed that WWE plans to “promote talent more effectively,” revealing what the company plans to do to promote new talent:

“Sure, I mean you want to keep building stars no matter what the time. This is how Paul just mentioned about NXT talent. He has done an extraordinary job creating new stars, and as they continue to evolve, they will continue to make it to Raw and Smackdown. So there is the influence of new superstars entering both Raw and Smackdown, and on top of that, the ways in which we now promote talent more effectively, [con] digital and social media, as opposed to the normal way. “

Vince McMahon said that in the absence of fans, whom he referred to as the “third performer in the ring,” WWE will continue to use “social and digital footprint.”

WWE has moved several NXT Superstars to RAW and SmackDown in 2020, with characters like Matt Riddle, Austin Theory, and Angel Garza, to name a few.

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