The Morena bench in the Chamber of Deputies proposes to ban advertisements for « junk » food in all physical or digital spaces, in order to prevent chronic degenerative diseases such as obesity and diabetes.
The initiative to prohibit the advertising of these products was presented in the Parliamentary Gazette of the Lower House by the Moreno deputy Edelmiro Santiago Santos Díaz. It seeks to reform the Federal Telecommunications and Broadcasting Law and the General Health Law in order to prevent all advertising that promotes the sale and consumption of this type of food product.
➡️ Stay informed on our Google News channel
The document outlines to reform Article 246 Bis of the Federal Telecommunications and Broadcasting Law so that in restricted television and audio services, including internet, applications, social networks, web pages, and digital platforms, all advertising that promotes the sale is prohibited. , consumption and distribution of ultra-processed foods, with low nutritional content, with high fat and sugar content, as well as beverages and sweeteners with high caloric content, the intake of which can cause damage to the health of those who consume them.
Likewise, it proposes modifying Article 301 of the General Health Law to prohibit the dissemination of these products by printed, spectacular media, sporting events, stadiums, bars, discotheques and radio broadcasting.
« Obesity, overweight and chronic-degenerative diseases are some of the most serious problems in terms of public health, which has been evidenced by the declaration of a health emergency by SARS-CoV-2 (Covid-19) , since the people most affected have been those who suffer from diseases such as diabetes, high blood pressure, fatty liver, among other diseases that run around overweight and obesity, « argues the Moreno deputy in his statement of reasons.
The legislator considers that this problem is global and currently affects many low- and middle-income countries progressively, especially in urban areas.
For this reason, he concludes that “the way we understand and respond to poor nutrition must change, since it is not just about children eating enough, but about getting them to eat the right foods. This is the challenge we face today ”.