Galicia Star 0.0 has decided to join the project of the legendary Ferrari team in F1, which this year has the drivers in its ranks Carlos Sainz and Charles Leclerc. In this way, the non-alcoholic beer brand takes a further step in its commitment to the engine of the hand of the most successful team in the history of F1.
In this way, Estrella Galicia 0,0 joins a reference brand in the world of motorsport with which it shares an artisan spirit linked to the search for excellence that both have preserved since their inception several generations ago. «This shared passion will now be transferred to the F1 circuits where a great sporting spectacle is expected.»Explains the company.
Ignacio Rivera, CEO of Corporación Hijos de Rivera, stated that “we are delighted to become the official beer of Scuderia Ferrari, the most successful team with the most fans in F1. An association that is defined on shared values such as passion, the search for excellence and artisan tradition. I am sure that, with these ingredients, we will have great moments together and they will contribute to transfer our philosophy to beer lovers around the world.
For his part, Mattia Binotto, Team Principal & Managing Director Scuderia Ferrari, explained that “we are delighted to start this new partnership with Estrella Galicia 0,0, an emerging brand in the global beer sector. We share many values, such as the desire for excellence, respect for tradition, as well as the links with our origin and the craftsmanship of our products. What’s more, Estrella Galicia 0,0 has been present in the motor world for years, especially focused on young talents, something else we have in common.
Stay with Carlos Sainz
In addition, the non-alcoholic beer brand has been next to the Madrid rider since 2013 when he competed successfully in GP3 and was a young promise of Spanish sport. Since then, Estrella Galicia 0,0 has remained by his side in all the steps he has taken during his career, from his arrival in F1 until now, when he has joined the Ferrari team, the most successful on the grid. .
The brand’s sponsorship philosophy has always been based on supporting the talent of young athletes, staying by their side throughout their careers. In this case, Estrella Galicia 0,0 has been able to enjoy the evolution of a driver like Carlos Sainz until his arrival in a team with whom he dreams of winning F1.
In this sense, Rivera, CEO of Corporación Hijos de Rivera, has pointed out that «his career alongside Carlos Sainz is an example of how champions are forged, simmering like our beers, and We cannot be more proud of the steps we have taken together. Despite all the difficulties that the present moment presents, we have not wanted to give up the dream we have shared for so many years, the dream of celebrating victories together in F1.
Carlos Sainz, for his part, is difficult to express in words “how happy and proud I am with this announcement. The journey that we began together so many years ago continues, even before I was a Formula 1 driver, now in this exciting chapter of my career with the Ferrari team. I want to personally thank Ignacio Rivera for his trust and support throughout all these years and, of course, all the members of the Estrella Galicia 0,0 family. It is an honor for me to continue working alongside such a special brand with which I share so many values».