Disney’s most recent acquisition continues to leave behind a series of adjustments and reinventions that aim to break away from the past. Now, It was revealed that 20th Century Fox Television changes its name as part of Disney’s strategy to give a new identity to its brands.

Thus, in a very simple move, Disney will dispense with the words « Century Fox » to remain solely as « 20th Television. » On the other hand, it was also announced (via) that other properties that will go through this readjustment will be Fox 21 Television Studios, which will be Touchstone Television and ABC Studios, which will be called ABC Signature.

This was decided after, in the contract by which the purchase was made, it was required to leave behind the three letters that gave the producer world fame. With this, It has also been used to announce that brands such as Fox Sports, Fox Business, Fox News and even Fox Channel will cease to exist. The new names will surely be announced in the coming months.

It is important to mention that the readaptation can be seen from the fall of this year, when the credits of series such as The Simpsons, Bob’s Burgers, Family Guy or American Dad make use of the brand-new labels in respective episodes that are about to be produced. It was also said that the previous episodes that are already available on streaming platforms will not have alterations, so the old logos will continue to be used. As a result, the mouse television division also changes its name to Disney Television Studios.

Recently, the same thing happened with 20th Century Studios and Searchlight Pictures.

20th century fox disney

José Roberto Landaverde Cinephile and music lover. I love to write, listen, read and comment on everything related to the seventh art. I think Fleetwood Mac is underrated. I’m a fan of Rocky and Back to the Future and obviously one day I’ll go up the « Philly Steps » and drive a DeLorean. Faithful believer that the cinema is the best teleportation machine, and also that on the big screen we can all see ourselves represented.