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The Consumer Technology Show is one of the most important events of the year for lovers of technology and entertainment. Important companies such as Sony, Microsoft, Intel, AMD, among many others, make important announcements at the fair.
CES 2020 left us with several surprises, so there are high expectations for the revelations that will be made this year. CES 2021 will take place, but not as originally planned.
This year’s event was impacted by the current COVID-19 pandemic, so its organizers decided to cancel the face-to-face show to offer a series of advertisements in digital format.
Find out: Sony unveiled its prototype car at CES 2020
CES 2021 will be a digital event with big announcements
Through a statement, the Consumer Technology Association (CTA) said it is seeking new ways to connect with exhibitors, customers, the media, and the general public.
Due to the current health crisis, the association decided to create a digital experience to offer everyone a « global stage of innovation ». The event is committed to the future and technological innovation, but the organizers are aware of the scope of the pandemic.
For this reason, CES 2021 will not take place in Las Vegas, as all announcements will be made through online events. « A fully digital CES 2021 will allow the entire technology community to share ideas and introduce the products that will shape our future, » said CTA.
What does CES 2021 promise? According to the details, it will be « a highly personalized experience ». All those interested will be able to enjoy presentations, conferences, as well as presentations of various products.
CES 2021 may be all-digital, but we’ll see you back in Las Vegas in 2022 ✌️ https://t.co/8H4yoWsO5E
– CES (@CES) July 28, 2020
It will also be possible to interact with brands and opinion leaders through online meetings and round tables. The CTA confirmed that the great partners that attend the fair each year will be present at the 2021 edition with various announcements.
CES 2021 will be held in the first week of January. On the other hand, the CTA affirmed that its plans are to return to Las Vegas and a face-to-face event for CES 2022.
In case you missed it: Alienware unveiled Switch-inspired PC at CES 2020
In case you don’t remember, it was at CES 2020 that Sony revealed the official PlayStation 5 logo. Also, AMD gave us one of the first glimpses of Xbox Series X, Microsoft’s new console. Here you will find more information about the event.