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Apple relents, reduces controversial fee in App Store

Apple Inc said Wednesday that it plans to start a program to cut fees for small developers.

Applies to those who make $ 1 million or less in profit each year at the store.

“Small businesses are the backbone of our global economy,” said Tim Cook.

If a company started Apple’s reflection on its App Store that was Epic Games. Let us remember that a huge scandal was created when he decided not to contribute more to the coffers of Apple and Google who charge a commission from 30 per cent for the purchases of all the applications that they put in their stores Apple Store for iOS and Play Store for Android.

The powerful video game company goes you-by-you with the Cupertino Giant because it can. Fornite It is its most successful product, followed by millions of gamers on the planet and it is also a video game company, one of the most powerful industries today. But I did not expect to wage a battle in real life of such magnitude and without Apple giving in and it has been.

After he installed a new form of direct payment from Fornite, he permanently lowered the price by 20 percent and pointed to the company as a monopoly, Manzana retirement Fortnite from the Apple Store and that has not changed, ranks formal demands.

But one thing that did succeed is to draw attention to the alleged monopoly that would be Apple, so the power of its App Store is a focal point and the Democratic Subcommittee on the Judiciary of the House of Representatives assured that its recommendations to change the antitrust laws and prevent anticompetitive practices and their measures, they would begin with dividing the Cupertino Giant into different smaller companies, put aside the App Store and turn it into another company.

Given all this panorama, Apple Inc said Wednesday that it plans to start a program to reduce your App Store commissions for software developers who make $ 1 million or less in profit each year at the store.

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This translates into a 30 percent cut in most purchases made on the App Store, although the commission low to 15 percent for subscriptions that remain active for more than a year.

Such developers will automatically get the lowest rate of 15 percent if they generate $ 1 million or less in profit. The new program will begin on January 1, 2021.

“Small businesses are the backbone of our global economy and the heart of innovation and opportunity in communities around the world,” Apple Chief Executive Tim Cook said in a statement.

Criticism of the company has come from Microsoft Corp, Spotify Technology SA and Match Group Inc, as well as numerous startups and small businesses, who allege that the fees deprive consumers of alternatives and drive up the price of applications.